Pendampingan Peningkatan Pendapatan UMKM yang Terdampak Covid-19 melalui Perbaikan Pengelolaan Manajemen Keuangan dan Digital Marketing

Through better financial management and digital marketing, the study seeks to raise income of MSMEs impacted by COVID-19. Due a pandemic MSME business players, there are number issues, including decreasing sales, ineffective advertising, lack fund expertise, all which have negative impact on entrepreneurs' revenue. This is quantitative relies respondents' responses questionnaire survey. Multiple linear regression analysis was performed in data process. The t-test employed examine independent variable's partial dependent variable. f test utilized combined variables outcomes processing demonstrate that marketing an raising Micro, Small, Medium Enterprises affected When viewed collectively, one another. employing sound boost revenue Covid-19-affected Enterprises.